NUPI - Loyalty Platform

CHANNEL LOYALTY

Build lasting consumer brand relationships.

Smart Triggers

Behavioral Loyalty

Frictionless Activation

View Program

CHANNEL LOYALTY

Build lasting consumer brand relationships.

Smart Triggers

Behavioral Loyalty

Frictionless Activation

View Program

CONSUMER LOYALTY

Convert customers into brand ambassadors.

Hyper- Personalized

Gamified Journey

Milestone Rewards

View Program

REWARDS MARKETPLACE

Instant curated rewards at scale.

Unified Redemption

Smarter Rewards

Anytime Access

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RETAIL INTELLIGENCE

Track authentic on-ground compliance.

Field Pulse

Core Compliance

Smart Audit

View Program

What sets us

apart?

Discover why businesses love NUPI

$

B

Total Transaction Value

M+

Users

M+

Brands approved

%

Revenue Uplift

%

Churn Drop

Built For

Brands like yours

Smarter tools for sustainable growth

Spotlight Social Feed

Broadcast brand stories, drive interaction with polls and contests, and keep users engaged through always-on in-app communication.

No-Code Loyalty Builder

Launch and update rules, tiers, and rewards at scale with drag-and-drop workflows and instant, no-code backend updates.

Agile Loyalty Engine

Instantly adapt loyalty rules, automate complex incentives, and boost sales with IRIS’s real-time, tiered loyalty engine.  

Seamless Partner Onboarding

Onboard distributors in minutes with one-tap signup, mobile KYC, and instant approvals.

User Registry and Profiles

Track every interaction to build dynamic user profiles and power personalized, high lifetime value (LTV) journeys.

Spotlight Social Feed

Broadcast brand stories, drive interaction with polls and contests, and keep users engaged through always-on in-app communication.

No-Code Loyalty Builder

Launch and update rules, tiers, and rewards at scale with drag-and-drop workflows and instant, no-code backend updates.

Agile Loyalty Engine

Instantly adapt loyalty rules, automate complex incentives, and boost sales with IRIS’s real-time, tiered loyalty engine. 

Seamless Partner Onboarding

Onboard distributors in minutes with one-tap signup, mobile KYC, and instant approvals.

User Registry and Profiles

Track every interaction to build dynamic user profiles and power personalized, high lifetime value (LTV) journeys.

Industries

we serve

Consumer Durables

Building Materials & Infra

Oil & Gas

Financial Services

Electricals

Pharma & Healthcare

Consumer Goods

Agriculture

Retail & E-Commerce

Automobile

Food & Beverages

Real Estate

Consumer Durables
Building Materials & Infra
Oil & Gas
Financial Services
Electircals
Pharma & Healthcare
Consumer Goods
Agriculture
Retail & E-Commerce
Automobile
Food & Beverages
Real Estate

Signature

Products

NUPI APP

Proprietary User Interface

Drive enterprise loyalty with effortless onboarding, smart incentives, and automated payouts.

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IRIS

Channel Loyalty Simplified

Turn fragmented networks into thriving ecosystems with smart loyalty and automated incentives.

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AURA

Consumer Loyalty Redefined

Deepen consumer relationships with adaptive journeys, seamless points, and personalized rewards.

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MANDI

Curated Rewards Marketplace

Elevate loyalty value with instant point redemption across curated products and experiences.

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